Ben Affleck Quits As 'The Batman' Movie Director

After weeks of rumors and speculation, Ben Affleck has confirmed he will not direct the planned upcoming Batman solo movie. Affleck says he still intends to reprise his starring role as Batman, a project for which he’s been working on a screenplay for the last several months.
Source: Forbes

By | 2017-01-31T07:55:08+00:00 January 31st, 2017|Categories: Uncategorized|Tags: |

Her Debut Novel Just Turned 1. Which Marketing Tactics Worked?

It’s a good idea for any type of book marketing outreach to have a plan.

Even better idea when you’re just a single author, and not a major corporation – time and budget are both so much more precious…and the results so much more personal.

The start of a new year is a good time to pause and assess before forging on ahead.

Let’s take a hard look at what I’ve done with my first year as a published author, considering what’s worked, what hasn’t and where to go from here.

Looking back at 2016

It’s been a heck of a year. On the most basic level, for me as an author, it’s been a very successful one.

I got published!

And by a traditional publisher!

And then that novel — the first I’ve ever written — won Florida Writers Association’s top honor as Book of the Year. Pardon me if my pride is showing for a moment.

Beyond that, I attended my first author event, participated in my first panel, had my first radio interview, presented to my first writers groups — there were a lot of author-ly firsts involved.

Along with that, I had to figure out my author brand and establish a presence for my pen name—and then grow it! That includes a website, social media, e-newsletter, event signage and other support materials.

Just getting through it all has been an intense, hands-on crash course in book marketing.

Key to this experience, I believe, is that I said yes to as much as possible, tried a ton of different things, learned as much as I could through experiments and watching others and took swift action based on those lessons.

What worked?

The good news is, a lot of my efforts to grow my platform worked really well. They didn’t all work perfectly at the start, but with some experimentation, I was able to learn how to get the most from them.

These successes include:

  • Reader events. This has been the best way to sell books consistently, even if it’s often  just five-to-ten books per event day. Beyond that, I always get to talk to readers, build up name recognition and get a lot of new subscribers to my email list, which introduces them to my writing with a free novella.
  • Networking. And by networking I mean, very simply, talking to the people around me at these reader events—not just readers, but the other authors. This has let to a number of additional opportunities.
  • Awards. The award I won in October has been a wonderful impetus for new promotional opportunities, like talking to writers groups, and has built more credibility for the quality of my writing in general—major for a small press author!
  • Facebook ads. This is the primary way I expand my reach to new readers online right now, helping my list to grow from 21 followers at its start last February to over 800 today. The best hook has proven to be a free novella offer.
  • E-newsletter. Despite the rapid growth, engagement has remained high for my newsletter, and unsubscribes low. I believe this has to do with focusing on keeping content short, fun, and valuable to my science fiction/fantasy reader base.
  • Focusing on alternate metrics of success. Being a debut novelist is never easy, but this is especially true for indie and small press authors. Using my book as a tool for platform-building instead of a product for sales, I’ve been able to make valuable progress on markers of more long-term success, like email subscribers and speaking opportunities.

What didn’t work?

You have to be willing to fail sometimes with your marketing in order to learn more about what works and what doesn’t. I definitely had my share of those in 2016, but I feel good about the lessons I’ve taken from those failures.

These included:

  • Online sales. Post-launch, sales for my book slowly dwindled to almost nothing. Heartbreaking! I quickly learned to invest time elsewhere (events) to make sales.
  • Email automation funnel. I created an email automation series, with the goal of delivering my free novella to new readers and turning those readers into novel sales. It hasn’t worked so far.
  • Being a single-novel author. With just one novel, you either draw a reader in, or you don’t. And your opportunities for discoverability are much smaller than those of an author with, say, 20 books.
  • Getting reviews. Despite several indicators that readers enjoy my writing, reviews have been slow to accumulate, even with a direct ask in my email automation.  

What’s next?

Looking ahead into 2017, there is a lot I can do to run with these lessons learned in 2016.

I’ve got some big plans ahead…in fact, I expect the hardest thing about this will be simply to pace myself, and not become overwhelmed.

My action plan includes:

  • One event a month. I’ve become more discriminating about what events I invest in, and what kind of readership those events draw.
  • Refine email automation. I am in the process of researching and re-crafting my email automation series from scratch, restructuring each email’s message and timing to better optimize reader relationships, book sales and reviews.
  • Writing faster. To reduce the hardships of being a single-book author, I’m going to stop being one. The second book in my series is already with my editor, and I’m going to get at least two more novels out this year, one in the series, another totally separate.
  • Street team. I’m going to develop a street team this year to get more reviews for each book, extend my online marketing outreach and foster a stronger connection with my most enthusiastic readers.

It’s tough being a debut author, especially when you’re indie or small press. It also comes with a very steep learning curve.

But don’t let the challenges discourage you. No effort is wasted if you learn from it and continuously apply those lessons to what you do next.

We can’t all be the prodigy who lucks out and becomes the first-time bestseller. But we can all adapt and iterate and grow with every new effort and grow that readership over time.

Do this over and over again, and you’re sure to continually reach new heights of success. Happy 2017, writers, and best wishes for success this coming year.

What book marketing lessons did you learn in 2016? What are you doing differently in 2017?

The post Her Debut Novel Just Turned 1. Which Marketing Tactics Worked? appeared first on The Write Life.

     

Source: Writer Life

By | 2017-04-17T15:25:27+00:00 January 31st, 2017|Categories: Uncategorized|Tags: |

Want to Write for Us? Here’s What We Want to Publish in 2017 (and We Pay!)

Is your 2017 writing goal to get published by one of your favorite websites?

The Write Life is looking for contributors.

The Write Life seeks practical, actionable advice on writing, pieces that will help writers on their own writing journey.

Here are some topics we’d love to publish more about:

  • How to earn money writing — our best posts include the author’s experience and advice or feature another writer who has been successful
  • Advanced tips for freelance writers, including strategies for earning a living as a freelancer
  • Ideas for running and growing your own blog — unique ideas we haven’t heard before are best
  • List posts a la “34 Travel Magazines and Websites That Pay Freelance Writers” and 15 of the Best YouTube Channels for Writers”
  • Advice from people who work in the writing world: editors, literary agents, publishers, illustrators, etc. If that’s you, we’d love to hear what you have to say!
  • Tips and tricks for traditional book publishing and self-publishing
  • Stories of writers who have seen success… a la “This Writer Used X to Earn X This Year”
  • Personal essays on writing like this post: “How Anne Lamott Helped This Woman Beat Writer’s Block”

We pay our contributors: $75 per post, and often more for regular contributors with writing experience.

Contributors looking to send readers to their website, portfolio or book can opt for a link in their bio in lieu of payment. We see about 450,000 page views each month and have 40,000 email subscribers.

Ready to get started? Consult this checklist:

  • To get a sense for the type of work we publish, read our site! That’s the best way to familiarize yourself with our voice and style.
  • Then, check out our contributor guidelines. PS: We love writers who pay close attention to detail and submit their posts in our preferred manner.
  • Hit send on submission! Please share your Google Doc with contribute@thewritelife.com. Make sure we can edit it!
  • Please allow two weeks for a response to your pitch or submission before following up (We get a lot of ‘em!).

What topics would you like to see covered on The Write Life this year? Share in the comments — you might spark an idea for a future contributor (or yourself)!

The post Want to Write for Us? Here’s What We Want to Publish in 2017 (and We Pay!) appeared first on The Write Life.

     

Source: Writer Life

By | 2017-04-17T15:25:27+00:00 January 30th, 2017|Categories: Uncategorized|Tags: |

3 Social-Sharing Tricks to Optimize Your Next Blog Post

You write blog posts because you want links to your site to spread across the internet, right?

If people share your posts on social media, that means more traffic to your site, more conversions and more profit. (Ideally!)

But how do you get people to share your content?

Obviously you have social share buttons somewhere on your site. You might even include a call-to-action at the end of your post to get people to share it.

But is there more you can do to optimize your blog posts for social sharing? Yep!

Here are just a few tricks to getting more social shares.

1. Use Click to Tweet links

Click to Tweet is a service that allows you to create custom tweets.

Users simply click the link, and it opens a Twitter window where they can easily tweet the message you’ve prepared for them. (They can also edit and personalize the message before tweeting.)

So let’s say you shared an awesome statistic or said something worth quoting.

Place that in your custom message with a link to your blog post and your username, generate a link, and insert it into your post with anchor text like, “Tweet That Stat!”

Click to Tweet allows you to try the service for free, or you can upgrade to track your link activity of unlimited links.

Personally, I use the social sharing WordPress plugin Social Warfare. They have tons of amazing features, including a built-in Click to Tweet function. But what makes them better is that you can choose from a variety of styles to make the tweet stand out and get more people to share it.

Plus, you can easily set up the custom links right from your WordPress dashboard.

Here’s what it looks like in a real blog post:

social media for writers

The actual tweet that goes out includes the message plus the link to the blog post and your username.

This is a great way to drive shares because it doesn’t take much effort on the reader’s part, and it gets them to share thought-provoking messages while you have their attention on that specific topic.

Tip: When creating custom tweets, you can include a link to a photo on Twitter, and that picture will show up in the tweet. Here’s how to create custom tweets with images.

2. Enable pin-it buttons on images

Pinterest is a great social network for attracting new readers, especially if you’re writing about visual topics such as beauty, crafts, interior design, or cooking. (Other industries can drive traffic through Pinterest, too, so don’t write it off just because you’re not a food or beauty blogger.)

To make it easy for readers to share your featured image or other visuals scattered throughout your post, add a Pinterest button to your site that appears when you hover over the image.

If you’re on WordPress, it’s easy! Simply install any Pinterest Pin It button plugin, configure your settings, and you’re good to go!

Feel free to try it out! Hover over any image on The Write Life, and click the button to pin the post. Start with this one:

social media for writers

All that said, you want to make sure you’re using high-quality images that will entice people to share on all social networks.

Not only will this increase direct shares of your blog posts, but your posts will perform better on those social platforms. If you’re on a budget, it’s easy to find free images on sites like Pexels or Pixabay and customize them with software like Canva.

3. Optimize your title and meta description

When someone shares your blog post on Facebook, LinkedIn, Google+, or other social platforms, the site automatically pulls the title and meta description for the post.

That means you have to optimize this information for social media.

Make sure your blog post headline is catchy and short. If it’s too long, users won’t see the full title. You usually want to stick with less than 70 characters in your blog post title.

The same is true of your meta description. However, it can be longer than the title, so it gives you some more room to capture people’s attention. Meta descriptions are usually 155 characters or shorter.

A plugin like Yoast SEO makes it easy to add meta descriptions. Keep in mind that your title and meta description will also show up in search engine results as well.

If you want something different between search engines and social, there is a way around that.

I mentioned Social Warfare earlier. The plugin actually lets you add a custom social media title and description separate from your other metadata so you can further optimize your posts for social sharing. It’s worth checking out if you’d like the versatility to customize your messages for social media.

Here’s what it looks like in WordPress:

social media for writers

By drawing attention to social sharing through Click to Tweet links, making it easy to share on Pinterest, and optimizing your metadata for maximum social impact, you should see more social shares from your blog and traffic to your blog.

Which social sharing tool mentioned here will you use first?

The post 3 Social-Sharing Tricks to Optimize Your Next Blog Post appeared first on The Write Life.

     

Source: Writer Life

By | 2017-04-17T15:25:27+00:00 January 27th, 2017|Categories: Uncategorized|Tags: |

3 Social Sharing Tricks to Optimize Your Next Blog Post

You write blog posts because you want links to your site to spread across the internet, right?

If people share your posts on social media, that means more traffic to your site, more conversions and more profit. (Ideally!)

But how do you get people to share your content?

Obviously you have social share buttons somewhere on your site. You might even include a call-to-action at the end of your post to get people to share it.

But is there more you can do to optimize your blog posts for social sharing? Yep!

Here are just a few tricks to getting more social shares.

1. Use Click to Tweet links

Click to Tweet is a service that allows you to create custom tweets.

Users simply click the link, and it opens a Twitter window where they can easily tweet the message you’ve prepared for them. (They can also edit and personalize the message before tweeting.)

So let’s say you shared an awesome statistic or said something worth quoting.

Place that in your custom message with a link to your blog post and your username, generate a link, and insert it into your post with anchor text like, “Tweet That Stat!”

Click to Tweet allows you to try the service for free, or you can upgrade to track your link activity of unlimited links.

Personally, I use the social sharing WordPress plugin Social Warfare. They have tons of amazing features, including a built-in Click to Tweet function. But what makes them better is that you can choose from a variety of styles to make the tweet stand out and get more people to share it.

Plus, you can easily set up the custom links right from your WordPress dashboard.

Here’s what it looks like in a real blog post:

social media for writers

The actual tweet that goes out includes the message plus the link to the blog post and your username.

This is a great way to drive shares because it doesn’t take much effort on the reader’s part, and it gets them to share thought-provoking messages while you have their attention on that specific topic.

Tip: When creating custom tweets, you can include a link to a photo on Twitter, and that picture will show up in the tweet. Here’s how to create custom tweets with images.

2. Enable pin-it buttons on images

Pinterest is a great social network for attracting new readers, especially if you’re writing about visual topics such as beauty, crafts, interior design, or cooking. (Other industries can drive traffic through Pinterest, too, so don’t write it off just because you’re not a food or beauty blogger.)

To make it easy for readers to share your featured image or other visuals scattered throughout your post, add a Pinterest button to your site that appears when you hover over the image.

If you’re on WordPress, it’s easy! Simply install any Pinterest Pin It button plugin, configure your settings, and you’re good to go!

Feel free to try it out! Hover over any image on The Write Life, and click the button to pin the post. Start with this one:

social media for writers

All that said, you want to make sure you’re using high-quality images that will entice people to share on all social networks.

Not only will this increase direct shares of your blog posts, but your posts will perform better on those social platforms. If you’re on a budget, it’s easy to find free images on sites like Pexels or Pixabay and customize them with software like Canva.

3. Optimize your title and meta description

When someone shares your blog post on Facebook, LinkedIn, Google+, or other social platforms, the site automatically pulls the title and meta description for the post.

That means you have to optimize this information for social media.

Make sure your blog post headline is catchy and short. If it’s too long, users won’t see the full title. You usually want to stick with less than 70 characters in your blog post title.

The same is true of your meta description. However, it can be longer than the title, so it gives you some more room to capture people’s attention. Meta descriptions are usually 155 characters or shorter.

A plugin like Yoast SEO makes it easy to add meta descriptions. Keep in mind that your title and meta description will also show up in search engine results as well.

If you want something different between search engines and social, there is a way around that.

I mentioned Social Warfare earlier. The plugin actually lets you add a custom social media title and description separate from your other metadata so you can further optimize your posts for social sharing. It’s worth checking out if you’d like the versatility to customize your messages for social media.

Here’s what it looks like in WordPress:

social media for writers

By drawing attention to social sharing through Click to Tweet links, making it easy to share on Pinterest, and optimizing your metadata for maximum social impact, you should see more social shares from your blog and traffic to your blog.

Which social sharing tool mentioned here will you use first?

The post 3 Social Sharing Tricks to Optimize Your Next Blog Post appeared first on The Write Life.

     

Source: Writer Life

By | 2017-04-17T15:25:27+00:00 January 27th, 2017|Categories: Uncategorized|Tags: |

Trailer: Certain Injustice (2012)

Trailer: Certain Injustice (2012) Mr. Delgado, played by Alex Penate, is a hard working law abiding immigrant farm worker in the deep southern fields of Georgia. He becomes a victim of hate crime and is framed for the robbery and murder of James Paris. Mrs. Cathy Paris takes it upon herself to ensure that the …

The post Trailer: Certain Injustice (2012) first appeared on HNN | Horrornews.net – Official News Site


Source: Horror News

By | 2017-01-26T13:46:35+00:00 January 26th, 2017|Categories: Certain Injustice Trailer, Crime drama, Trailers|Tags: |

Donald Trump Brawls With Mexico’s President Over Border Wall, To Delight Of TV News

President Donald Trump and Mexico President Enrique Peña Nieto disagreement over Trump’s Wall turned into a brawl today – warmly received by TV news outlets who love nothing better than a good fight between two alpha dogs.
Some political pundits, a cynical bunch, noted Peña Nieto’s approval rating of 12% in his country, a tank into which he plunged since his ill-advised meet-and-greet with then-candidate Trump. What with Trump having been sworn into office last week at an…
Source: DeadLine

By | 2017-04-17T15:25:27+00:00 January 26th, 2017|Categories: Breaking News, Donald Trump, GOP, Mexico, News, Politics, TV News|Tags: |

Film Review: Djinn (2013)

SYNOPSIS: An Emirati couple return home from a trip and discover that their new apartment has been built on a site that is home to some malevolent beings. REVIEW: The road to the release of Djinn, Tobe Hooper’s 19th feature, has clearly been a long and arduous one. Launched at Cannes in 2010, filming began …

The post Film Review: Djinn (2013) first appeared on HNN | Horrornews.net – Official News Site


Source: Horror News